LaVelle Smith Jr.
Michael Jackson choreographer & dancerCreative direction connecting the production to the movement and discipline behind Michael Jackson’s live legacy.
OCTOBER 6, 2026 · 7:30 PM · COLLEGE PARK CENTER · ARLINGTON, TX
A global cultural resurgence meets a live arena experience at College Park Center—bringing generations together through music, memory, movement and discovery.
RODRIGO TEASER · LIVE PERFORMANCEAttention is not being created from zero. It is already moving.
A scalable arena experience in the heart of the Dallas–Fort Worth market.
Cultural context only. Michael Lives Forever is an independent tribute production and is not affiliated with the film, its studios or the Michael Jackson Estate.
For one generation, the music returns them to the moment live performance changed forever.
For another, the story is unfolding now—through cinema, streaming, dance and social culture.
Memory and discovery meet in the same room, at the same moment.
We begin with the business outcome, then build the right approved mix across campaign, experience, hospitality, activation and community.
Build qualified brand presence across the campaign and approved live-event inventory.
Turn attention into measurable visits, scans, opt-ins and audience engagement.
Bring customers, employees and strategic relationships into a premium experience.
Create a useful, memorable interaction instead of passive logo placement.
Connect the brand with a meaningful North Texas cultural moment.
College Park Center provides a scalable arena canvas. Every placement is selected for a purpose and confirmed against promoter, artist-production and venue rights before it is sold.
Selected positions are limited or category-protected to preserve value. Exact inventory, rights and commercial terms are documented in writing.
The most prominent association with the College Park Center engagement, designed around a specific business outcome.
A focused position across visibility, activation, content or hospitality—built to be experienced and measured.
Products or services that directly replace a confirmed event cost and create measurable operational value.
Category conflicts are reviewed before any exclusivity or protected position is offered. These categories are priorities—not limitations. Other aligned brands and industries are welcome to register interest.
Share your company and the partnership path you want to explore.
We match the brand with deliverable College Park Center and campaign inventory.
Relevant brands receive a tailored commercial discussion.
Exact benefits, terms and responsibilities are documented before commitment.
After signing, each partner receives exact specifications and due dates.
A partnership should be useful before the event, visible during it and reportable afterward.
Every confirmed right and placement documented in the final agreement.
Approved screenshots, content links and photographic proof of delivery.
A concise post-event report built around the deliverables activated.
Register your interest now. There is no commitment today. Our promoter team will review category fit and contact relevant brands with a focused path for College Park Center.
Sponsorship benefits, audience inventory, artist integration, on-site signage, activation rights and exclusivity remain subject to final availability and written approval by the promoter, artist production, College Park Center and applicable partners. No on-stage verbal recognition is offered unless expressly approved in a signed agreement. This is a commercial sponsorship opportunity and is not an offer of securities, profit participation or investment returns.